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Title:
Author(s):
Lymperopoulos, Konstantinos; Janavaras, Basil; Salamoura, Maria
Type:
Chapter
Title:
INTERNATIONAL AND EXPORT MARKETING STRATEGIES
Greek title: Στρατηγικές διεθνούς και εξαγωγικού μάρκετινγκ
Greek title: Στρατηγικές διεθνούς και εξαγωγικού μάρκετινγκ
Author(s):
Lymperopoulos, Konstantinos; Janavaras, Basil; Salamoura, Maria
Type:
Undergraduate textbook